Pug Cafe London FAQ & Terms

We are hosting the next Pop Up Pug Cafe in London. If you have some questions about the event and how to book, we hope you’ll find the answers here. 

When is the Pop Up Pug Cafe London?

The event was previously due to be held on Saturday 2nd September in Chiswick, but we have re-arranged this event and it the Pop Up Pug Cafe London will now be on Saturday 9th September.

Where will it be held?

The Pop Up Pug Cafe will be held at The Book Club an eclectic cafe and events space in the heart of Shoreditch, East London.

The address is The Book Club 100-106 Leonard St, London EC2A 4RH

Please note while The Book Club is absolutely dog-friendly, they operate as a normal cafe and events space for humans. Only on the 9th September will they transform into the Pop Up Pug Cafe.

Pug Cafe The Book Club London

Do I need to book?

Yes! Health and safety is our top priority and due to the unique nature of the event, Pop Up Pug Cafe operates a strict BOOKING ONLY policy. You will need a confirmed booking to attend so please do not turn up without one as we’ll be very sad to turn you away.

Is there a booking fee?

Yes, in order for us to organise an event of this kind and handle your booking we need to charge a booking fee. This fee is taken by Pug Cafe (the event organisers) during the booking process, and please note the payment is NOT taken by The Book Club.

Pug Owners £5 & Pug Lovers £10

We ask you keep your group size to an absolute minimum (ideally a ratio of 1 pug 2 humans) but we can cater for some larger groups and families.

All bookings must be made through Pug Cafe prior the the event. The booking fee covers the administration of the event and a proportion of the booking fee will be donated to The French & Pug Dog Foundation – our chosen charity.

When can I book?

Booking will open at 11am on Saturday 19th August – we will release the secret booking email address at this time. You will need to email over your booking request to these secret email addresses depending on whether you are  apug owner or a pug lover.

Demand is very high and we advise you make your request as soon as you can as most successful requests are sent within minutes of booking open and we expect to book out within a few hours.

Due to the volume of requests, we can only respond to successful booking requests – we are really sorry about that!

Pop Up Pug Cafe Inside

How does booking work?

Booking opens on 11am on Saturday 19th August.

You will need to email us your booking request. There will be an email address for Pug Owners and one for Pug Lovers – they will be released on Facebook, Instagram, pugcafe.co.uk and through our email mailing list.

Please use the subject line London Booking Request and include the following information:

1. Your Full Name

2. Whether you are a Pug Owner or Pug Lover

3. If you are a Pug Owner, how many pugs or pug crosses you are bringing (max 3 in one booking) Please include their NAMES, whether they are a pug cross and attach a high quality photo to the email.

4. Contact Number

5. Human group size

Please including yourself in this. If you are coming with 1 friend your human group size would be 2. You can word it ‘Myself + 1 guest = human size of 2’ if that makes it easier.

Please keep to an absolute minimum of 2 humans per 1 pug. Please note we are able to cater for a few groups and families up to the size of 4 but we will not be able to fulfil all requests and may come back to you with an alternative time slot or option to reduce guests.

If you are bringing more than one pug then you can bring more guests with you at a ratio of 1 pug: 2 humans. Please put in your request and we will try to fulfil it.

6. Your 1st and 2nd preferred time slots.

If you are flexible please state so but only if you are completely flexible.

The 70 minute time slots available are:


These may increase depending on demand, and you will be contacted with a new time slot if it becomes available.

Step 2

If you have been successful, we will email you with a time slot and you will need to confirm you would like to go ahead (you have 24 hours) We will then email you a unique PayPal link so you can pay us the correct booking fee.

Step 3

Once we have received your payment we will send you a booking confirmation along with the terms and conditions. You will need to print it or show it to us on your phone on the day.

Can the booking fee be paid on the door?

Unfortunately we cannot take any payment on the door. The booking fee must be paid during booking, and we cannot confirm your booking without receiving payment first.
I’m afraid we only accept PayPal for payment of the booking fee.

If you do not have a PayPal account, you can sign up at http://www.paypal.com it’s incredibly easy to set up and safe to use.

Is the booking fee refundable?

The booking fee is non-refundable. If for any reason you cannot attend, you must contact Pug Cafe (at least 5 days in advance of the event) and it will be at their discretion whether they transfer your booking to a friend of family member of your choice.

We reserve the right to cancel or amend your booking at any time. If the event or your booking is cancelled by Pug Cafe we will provide a refund to you.

happy black pug at pop up pug cafe

Will The Book Club be open as normal that day?

The Book Club will be closed to the public and it will be classed as a private event. You will need a booking for the Pop Up Pug Cafe to come in.

Will it be safe?

Yes! Our main priority is to host a safe and fun event for all, which is why we are taking bookings to adhere to our strict capacity limit. We will do everything possible to ensure the event is safe for both humans and pugs.

The Book Club is a large, airy and spacious venue. There is appropriate temperature control, and fresh water supplied throughout the day to pugs. We will do our best to ensure it’s a comfortable and safe environment for your pug, but we expect all pug owners to act responsibly, keep a very close eye on their pug and bring sufficient cooling aids.

The event may say there are hundreds of people and pugs attending, however they will spread safely and evenly across the day. We only allow a certain number of pugs and humans at one time in order for it be safe for all.

Pug Cafe and The Book Club cannot take responsibility of your pug while they are at Pop Up Pug Cafe, it is the responsibility of the person named in the booking who is classed as the pug owner.

Are there any restrictions?

beautiful brown pug at pop up pug cafe

Yes! If you are bringing your pug(s) they must be:

Well socialised with other dogs
Up to to date with their vaccinations
Well behaved and unlikely to show aggression to other dogs around food
Healthy and not showing any symptoms of contagious illness
Not suffering or recently suffered from Kennel Cough

By putting in your request you are confirming that you adhere to the following. While we understand this is a new experience for your dog, we take it in good faith from you that they are well-behaved and well socialised with other dogs.

How many pugs can I bring?

Maximum three, but if you want to bring more please put in a request in your booking request email – it may not be fulfilled, but we will try our best to accommodate your grumble of pugs. If your pug is celebrating a birthday on the day, please let us know!

Are pug crosses allowed?

Yes! We absolutely love pug mixes just as much as pugs. If your pug is a mix, please tell us what mix in your email.

black pug stands at pop up pug cafe


Are other breeds allowed to attend?

We love all dogs, but as this event is a Pop Up Pug Café we can only accommodate pug or pug crosses. We cannot allow your doggy siblings to come – we’re very sorry about that!

My pug has never been to a coffee shop before, I’m not sure how they will react?

We recommend taking your pug to a dog-friendly coffee shop or café prior to the event to ensure they are OK in this environment. If your dog finds it stressful in any way, please do not bring them to the event and let us know as soon as possible.

Do I need a pug to attend?

The Pop Up Pug Café is primarily for pug owners, but we have limited spaces available for pug lovers too. We want both pug owners and lovers to be able to enjoy this event, but we can only cater for a very small amount of pug lovers.

When will I receive booking confirmation?

It will take us a while to organise the bookings and it may take up to 72 hours for your booking to be confirmed. Please note we may contact you to offer a different time slot to that requested.

What happens if I don’t get a slot?

You will automatically be put on a waiting list and contacted if a slot becomes available.
Will you be doing more events for pugs and other breeds?

We are so pleased so many people have asked us about this. We are bringing the Pop Up Pug Cafe to different locations around the UK. At the moment in time, we are concentrating on pugs but we would love to do other breeds in the future too.

How can I find out who else is attending?

Please join our exclusive group PUGCAFE, to meet fellow pugs-about-town and see sneak peeks of what you can expect on the day including doggy cakes.

lovely pug cross at pop up pug cafe

Where is the nearest tube station to The Book Club?

Both Old Street tube station and train station are a 6 minute walk away.

Where is the nearest car park?

Great Eastern Street NCP Car Park has 125 spaces is the closest at 3 minutes walk away, the cost is £16 for two hours and the address is:

Great Eastern Street

London Finsbury Square NCP Car Park has 258 spaces and is 8 minute walk away, the cost is £16 for two hours and the address is:

London Finsbury Square
Finsbury Square

There are plenty of parking options available, and some cheaper alternatives if you don’t mind walking for 10-20 minutes. Please check out Parkopedia for all the various car parking options and prices.

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